Top 5 Social Apps in Saudi Arabia Q2 2022 Performance

In the second quarter of 2022, the top social apps in Saudi Arabia on a unified platform showed diverse performance trends across downloads, revenue, and active users. Here’s a closer look at the performance of the top 5 apps: TikTok, Facebook, Instagram, X, and Bigo Live - Live Streaming App.

TikTok experienced impressive weekly revenue, peaking at around $2.3M at the end of March and gradually declining to approximately $1.4M by the end of June. Weekly downloads ranged from 133K to 166K, with a noticeable peak in the week of March 28. Active users grew consistently, starting at 13.5M in late March and reaching 14.9M by the end of June.

Facebook saw steady weekly revenue, fluctuating between $13K and $26K. Weekly downloads remained relatively stable, hovering around 110K to 120K. Active users also showed consistent engagement, maintaining around 11.1M to 11.3M throughout the quarter.

Instagram had minimal revenue, with minor peaks around $116 in late April and $91 in early June. Downloads were steady, ranging from 77K to 98K, with a peak in the last week of June. Active users were stable, starting at 13.3M and ending at 13.6M.

X showed modest revenue, peaking at $193 in late April. Weekly downloads varied, with a high of 97K in late March and a consistent trend around 65K to 75K. Active users remained stable, fluctuating slightly around 11.5M to 11.8M.

Bigo Live - Live Streaming App had significant weekly revenue, peaking at approximately $634K in late April before declining to around $368K by the end of June. Downloads were consistent, ranging from 40K to 50K. Active users showed steady engagement, hovering around 688K to 733K throughout the quarter.

These insights come from Sensor Tower, where you can find more detailed analysis and trends for these and other apps.